Cassia

WordPress Web Developer

Cassia Home Office - Edina, MN - Full Time

Cassia, a nonprofit, senior living organization, is hiring a WordPress Web Developer to join our growing team! Based at our Edina, MN home office, you will enjoy a welcoming environment with supportive leadership and a friendly team. The WordPress Web Developer will be a key member of Cassia’s in-house marketing team, responsible for building, maintaining, and optimizing our WordPress websites to support brand awareness, lead generation, and stakeholder engagement.

This role blends hands-on web development with an eye for design, UX, and performance. The ideal candidate is comfortable translating marketing goals into user-friendly web experiences and collaborating closely with designers, content creators, and leadership. Please submit 3-5 WordPress sites or projects that you have worked on, highlighting your role in development, design, optimizations, etc.

Position Type: Full-Time, hybrid, benefits eligible position

Wage Range: $70,000 - $80,000 Annually depending on experience

Web Developer Responsibilities:
Website Development & Maintenance
  • Build, update, and maintain Cassia websites and landing pages using WordPress (including themes, child themes, and plugins).
  • Implement responsive, mobile-first designs that function smoothly across modern browsers and devices.
  • Create custom page templates, blocks, or components as needed to support marketing campaigns and content strategies.
  • Ensure websites are secure, backed up, and functioning properly by managing core, theme, and plugin updates.
UX, Design, and Content Implementation
  • Collaborate with the marketing team to translate wireframes, mockups, and content plans into high-quality web pages.
  • Ensure brand consistency in typography, color, imagery, and layout across all sites.
  • Improve site structure, navigation, and internal linking to make content easy to find and understand.
  • Support content publishing, including formatting blog posts, updating copy, and adding multimedia elements.
Performance, SEO, and Analytics
  • Optimize site speed and performance (e.g., caching, image optimization, code clean-up, hosting configurations).
  • Implement on-page SEO best practices in collaboration with the marketing team (meta tags, schema markup, headings, alt text, internal links, URL structure).
  • Set up and maintain analytics and tracking (e.g., Google Analytics 4, Google Tag Manager, conversion tracking).
  • Monitor site performance, user behavior, and key metrics to identify improvement opportunities and report insights to stakeholders.
Technical Support & Quality Assurance
  • Troubleshoot and resolve website issues, bugs, and errors in a timely manner.
  • Conduct regular QA checks prior to major launches and after updates (forms, links, pages, responsive views, accessibility).
  • Coordinate with hosting providers or IT resources on server, SSL, and domain-related issues as needed.
Collaboration & Process
  • Work closely with marketing, design, and content teammates to support campaigns, events, and ongoing initiatives.
  • Provide web development input during campaign planning, recommending best technical approaches.
  • Help document processes, standards, and best practices for web updates and content publishing.
Web Developer Qualifications:
  • 3+ years of professional experience developing and maintaining WordPress websites.
  • Strong proficiency with WordPress (custom themes, child themes, and plugins).
  • Solid understanding of HTML5, CSS3, and basic JavaScript/jQuery.
  • Experience with modern page builders and/or block-based editing (e.g., Gutenberg).
  • Experience working with multisite WordPress environments.
  • Familiarity with PHP and ability to make light-to-moderate back-end customizations.
  • Experience with responsive design, cross-browser compatibility, and mobile-first development.
  • Working knowledge of SEO best practices and tools (e.g., Yoast).
  • Experience integrating analytics and tracking (Google Analytics 4, Google Tag Manager, basic event/goal setup).
  • Comfortable working with version control and staging environments.
  • Strong attention to detail and commitment to quality.
  • Ability to translate non-technical requirements into technical solutions.
  • Clear, proactive communication with both technical and non-technical stakeholders.
  • Strong organizational and time-management skills; able to manage multiple projects and deadlines.
  • Experience working on marketing or communications teams (in-house or agency) preferred.
  • Background in nonprofit, healthcare, senior living, or mission-driven organizations preferred.
  • Knowledge of accessibility standards (WCAG) and how to implement them in WordPress preferred.
  • Experience with marketing automation or CRM integrations (e.g., HubSpot) preferred.
  • Basic design skills and familiarity with tools like Figma or Adobe XD preferred.
Cassia Benefits:
  • Competitive Pay with experience-based raises
  • Tuition Assistance & Student Loan Forgiveness (site-specific)
  • Generous Paid Time Off (PTO) & 403(b)/401(k) with Employer Match
  • Comprehensive Health Benefits (Medical, Dental, Vision, Disability, Life Insurance) for Full-Time Employees
  • Employee Assistance Program with free confidential counseling/coaching for self and family members 
About Us:

Cassia is a nonprofit, mission-driven senior care organization with over 200 years of experience. Located in Edina, MN, our home office supports a network of senior living communities and services across Minnesota, North Dakota, Iowa, Colorado, and Florida.

At Cassia we are dedicated to fostering fullness of life for older adults by providing compassionate, high-quality care. Our Service Standards of Respect, Excellence, Integrity, Stewardship, Compassion, Collaboration, Unity, and Innovation are the bedrock of all that we do. We value inclusivity, collaboration, and professional growth, ensuring our employees feel supported in their careers. To learn more, visit our website: https://www.cassialife.org/

Join us and become part of a nonprofit organization that truly makes a difference!

Cassia is an equal employment opportunity/affirmative action & veteran friendly employer.

Apply: WordPress Web Developer
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